NEWS: Teen Website Uses Social Networking to Boost Email List

News/Social Networks/Emails
Found on: mediabuyerplanner.com



Is it just me or has anyone else noticed the increased traffic in the amount of "Friend" spam (emails, bulletins and/or comments left by a website, brands or marketers posing as a "Friend") on Myspace? I noticed a lot on all the Social Networks I belong to and from the looks of it, it's just the beginning.

I found this interesting article on mediabuyerplanner.com, basically explaining how a website geared for teenage girls that are into surfing, skating and snowboarding called GLTR (girls learn to ride) is using social network sites like Myspace and Facebook to increase it's email list -- check it out.

Mediabuyerplanner post:

Girls Learn to Ride, a website for young women who like to snowboard and do other extreme sports, is reaching out to social networks in order to increase its email list, writes DM News.

The site currently has 10,000 names in its email database, but has a combined 50,000 friends in social networks such as Facebook, MySpace and Sponsorhouse. It sends out daily bulletins to its social networking "friends," encouraging them to sign up for the email list.