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Sunday, October 08, 2006

NEWS: MindShare Finds Many Kids Watch TV Via Web

News/Social Networks/Yout Trends/Videos/Tom Siebert
Found on: mediapost.com

TEENS AND TWEENS ARE INCREASINGLY watching television on the Internet, according to a study released yesterday from MindShare Online Research group. The survey explored how kids and teens use digital media and technology and the habits of young people related to the Internet, iPods and cell phones.

In a survey of 800 kids between the ages of 8 and 17 and split evenly between the sexes, one-third of respondents ages 12-17 and one-fourth of those ages 8-12 said they view television programming on the Internet. About 12 percent also said they watch programming on their video game systems, with single-digit levels of respondents watching on their cell phone or iPod or other MP3 player.

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