News: YouTube nod to MySpace: Paris Hilton is YouTube's newest friend

News/Web Culture/Videos/YouTube/Donna Bogatin
Found on: ZDNet.com

On the heels of my “Five top reasons NOT to buy YouTube,” Paris Hilton upstages, or does she?

Hilton declares at YouTube: “Hey YouTubers, YouTube is the hottest community on the Web and that is where I want to be…promoting my new album!”

Hilton is the star of a new dedicated “YouTube Channel”: “The Official Paris Hilton YouTube Channel,” sponsored by Fox’s “Prison Break.”

What is the Paris Hilton "channel" at YouTube?

A dedicated promo tool designed to both foster sales of Paris Hilton records and boost viewership of Fox’s PrisonBreak show. Accordingly, the “Channel” content is “commercials” for Paris Hilton records and the Fox PrisonBreak show. The clips are professionally produced, Hollywood style mainstream promos.