Microsoft to Let Players Design, Share Xbox Games
News/Youth Trends/Video Games/Xbox
Found on: marketingvox.com
Microsoft wants to tap into the user-generated content trend - and will provide tools that allow amateurs to build their own videogames for PCs and the Xbox.
Microsoft is expected to announce the availability of a free set of game-development tools, called XNA Game Studio Express, on Aug. 30, reports USA Today. The program, a stripped-down version, can be downloaded (www.microsoft.com/xna) to a Windows PC, on which independent game makers can then design games. Microsoft will later launch "Creators Club" membership on its online service Xbox Live ($99 per year), allowing developers to test their games on their Xbox 360.
Microsoft's intent is to inspire amateurs to share or sell their games on Xbox Live, writes the New York Times. Microsoft would not own rights to products created. It says gamers are tired of sequels and genre standards, and believes independent games could create a groundswell.
Found on: marketingvox.com
Microsoft wants to tap into the user-generated content trend - and will provide tools that allow amateurs to build their own videogames for PCs and the Xbox.Microsoft is expected to announce the availability of a free set of game-development tools, called XNA Game Studio Express, on Aug. 30, reports USA Today. The program, a stripped-down version, can be downloaded (www.microsoft.com/xna) to a Windows PC, on which independent game makers can then design games. Microsoft will later launch "Creators Club" membership on its online service Xbox Live ($99 per year), allowing developers to test their games on their Xbox 360.
Microsoft's intent is to inspire amateurs to share or sell their games on Xbox Live, writes the New York Times. Microsoft would not own rights to products created. It says gamers are tired of sequels and genre standards, and believes independent games could create a groundswell.
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