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Monday, June 12, 2006

Martha Stewart plans online women's social network

Social Networks/News/Article/Staff Writers
Found on: Reuters

The network would appeal to women aged 25 to 45, and allow members to share photographs, scrapbooks, recipes and similar projects with each other and home design experts, said the company's chief executive, Susan Lyne.

"There is no place like MySpace, like Friendster, for that demographic," Lyne said at a financial conference.


The social network would be part of the Marthastewart.com Web site, founded by lifestyle expert Martha Stewart, rather than a separate Web site like MySpace.

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