Hitwise Data Shows Overall Visits to Video Search Sites Up 164%

Youtube/News/Article/Staff Writers
Found on: hitwise.com

New York, May 24, 2006 –According to Hitwise, the leading online competitive intelligence service, the market share of Internet visits to the 10 leading online video sites has increased by 164 percent in the past three months (week ending May 20, 2006 versus week ending February 25, 2006).

Video sharing site YouTube saw the most traffic among video sites, accounting for 43 percent of category visits for the week ending May 20, 2006 and ranking at number 42 among the more than 500,000 sites tracked by Hitwise. YouTube’s market share of visits has increased by 160 percent in the last three months (week ending May 20, 2006 versus week ending February 25, 2006), keeping it well above MySpace Videos, which saw a increase in market share of 3,825 percent during the same period. Other rapidly growing sites in the category in that period were Grouper (up 765 percent) and Daily Motion (up 300 percent).

·YouTube — 42.94%
· MySpace Videos — 24.22%
· Yahoo! Video Search — 9.58%
· MSN Video Search — 9.21%
· Google Video Search — 6.48%
· AOL Video — 4.28%
· iFilm (owned by MTV/Viacom) — 2.28%